About
The client initially requested short, independent social media clips showcasing their dial variations in both silver and gold cases.
However, we ended up taking this a step further. Instead of animating a standalone video for each model, I came up with the idea to create clips, that could be linked into one cohesive collection presentation - which the client loved.
In addition to the videos, I produced 50 images, shot from 7 different angles, each tailored with a color style specific to every strap color. To give the client maximum flexibility with his assets, I rendered each shot separately from the background in a high resolution, so the composition can be rearranged in post. This enables fast and easy asset creation across all platforms.
Client
Dennison
Category
Client Project
,
Social Media Ad
Year
2024
For the unique stone dials I build transitions from one case version to another, displaying both of the available options gold and silver.
This project marking the first colaboration of Alberd Studio and Dennison, I created a visual direction that set the tone for future projects and serves as a guide for all imagery created for the brand.
Using similar motion for the beginning and end of each video, enabling the animations to be remixed and matched with seamless transitions
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